2022 Marketing Tactics in Higher Education: A Comparative Study

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two laptop two hands reaching out of the screens toward each other

In the midst of our everyday work, collaborating on exceptional projects with client-partners nationwide, Yes& | Lipman Hearne stays attuned …

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Big Takeaways and Even Bigger News

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Traveling from Chicago to National Harbor, Lipman Hearners Alexia Koelling and Kirsten Fedderke packed bags containing more than just a …

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How Will You “Amplify Your Impact?”

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computer with graphic art image of person using a megaphone

If you’ve ever wondered whether you have a big-enough budget to effectively implement paid advertising, wonder no more. Lipman Hearne’s …

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5 Key Takeaways from the CASE Summit for Leaders in Advancement 2022

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illustration of presenter in front of audience

Earlier this month, we joined advancement professionals in the heart of Chicago for the 2022 CASE Summit—a celebration of community …

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Data + Buy-in = Brand Success

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people putting together puzzle pieces

Securing internal buy-in is a key ingredient for successful branding.

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Facing Darkness: What Art Can Do

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Light will triumph over darkness.

When the alarming reports and horrific images of the Russian invasion of Ukraine first appeared, we weren’t ready. Witnessing the …

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Creating Community Culture: A Conversation with Alexia Koelling and Megan Hayes

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animated man going from work to being remote

After two years of working from home, our Lipman Hearne team is opting for a hybrid work environment in a …

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Give a little bit.

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Give a little bit

2021 has been quite the year. Whether you would describe this past year as “tiring,” “trying,” or one of the …

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Campaign Communications: Begin with the End in Mind

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Venn diagram showing ideal spot for campaign positioning

Lipman Hearne: How do you translate institutional vision to a philanthropic imperative? EVP and philanthropy practice lead Sara Stern teamed up …

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Recruiting International Students–Insights from Abroad

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It’s been a long wait—and a big strain on institutional revenues—but international student enrollment on U.S. campuses is finally bouncing …

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